Informa Medical Aesthetics
Module 6 ON-DEMAND: Creating the Patient Experience to Build Loyalty
- Non-member - $350
This module is for those who are planning to view this training on-demand.
The significant growth in medical aesthetics also means significant growth of your competition – and how you treat your patient and the experience you provide could be the deciding factor in which practice they choose.
In this session you will learn the secrets to exceptional customer service, along with tangible and actionable information that will enable you to delight patients, build patient loyalty, and make a positive impact on your bottom line.
• Training and monitoring staff
• Understanding the patient (and prospect’s) journey
• Reading the patient
• Objection handling
• Touchpoint protocols
• Tracking conversions
• Closing the sale (from the first encounter to consultation)
Paul S. Nassif, MD, FACS (Moderator)
Facial Plastic and Reconstructive Surgeon
Dr. Paul Nassif is a world-renowned Facial Plastic and Reconstructive Surgeon operating a large. successful practice in Beverly Hills Ca. and Medical Spas in Beverly Hills, CA and Manchester, UK. He is Star of E!’s Botched, a reality show that airs in 166 countries that highlights his expertise as he remedies the most extreme plastic surgeries gone wrong. Specializing in Facial Plastic Surgery and Rhinoplasty, Dr. Paul Nassif is an internationally celebrated Facial Plastic and Reconstructive Surgeon whose pioneering techniques have gained worldwide acclaim from his patients, his peers, and the media. Dr. Nassif’s esteemed background allows him to treat patients with even the most critical, complex cases, leading to him being known as the facial plastic surgeon who is “Trusted with Faces Worldwide®”.
Service Culture Coach and Hospitality Consultant
Donald Bowman Consulting
Donald Bowman is a leading luxury hotelier with an international career in hospitality and hotels spanning over 30 years. He brings a wealth of knowledge in hotel management and international luxury operations to his consulting work. He has operated resorts and city center hotels, union and non-union properties, luxury and boutique hotels and is known for his strategic planning, delivery of luxury experiences and strong owner relations. His involvement in opening hotels, restaurants and spas, reflagging hotels, building brands and demonstrated strength in delivering results make him highly suited for a wide range of consulting projects. He particularly enjoys helping companies with pre-opening or transition projects and has started his own service excellence consulting practice that helps companies in the service industry create, improve or maintain a culture of world class service excellence.
Four Seasons Las Vegas
Intrigued by his father’s stories of travel, Ahmed knew from an early age that he wanted to pursue a career in the hospitality industry. Falling in love with the hotel business and being a hotelier afforded the best of both worlds. He received his Bachelor's degree in Tourism and Hotels from Alexandria University in Egypt. After university, Four Seasons – a company he had always admired, both for their philosophy and their renowned reputation when it came to luxury and service – was his next aspiration.
Yacout began his career in 2007 at Four Seasons Hotel Alexandria, as part of the pre-opening concierge team. His journey then led him to a role as Hotel Assistant Manager at Four Seasons Hotel Washington, DC, continuing onto multiple leadership roles at Four Seasons Hotel Chicago, Four Seasons Hotel Austin, and followed by his current role as Hotel Manager at Four Seasons Hotel Las Vegas. Now a 16-year veteran with Four Seasons, Ahmed is proud to have built his career with the brand and feels it was the epitome of a professional pairing. Leading a very diverse and dynamic team to deliver exceptional and consistent guest experiences is a true passion. For Ahmed, this enduring passion still excites as much each day as it did when this journey first began.
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